---
title: How your data is safe with Realytics
description: In data you trust; and you can trust us with your data! Realytics protects your info and won’t share it. Let us tell you more about it.
---

[Everything you want to know about Drive to Web and TV Analytics](https://blog.realytics.io/en)

# [How your data is safe with Realytics](https://blog.realytics.io/en/how-your-data-is-safe-with-realytics)

 Written by [Raphaelle](https://blog.realytics.io/en/author/raphaelle) | 11/24/17 9:00 AM

## **In data you trust; and you can trust us with your data! Realytics protects your info and won’t share it.**

 

### **Data security at Realytics, the beginning**

Ever since its beginning, the data of our clients has been one of our primary concerns. We have developed our solutions following one simple rule: “**security by design**”, always making sure all the data we collect for our clients when**measuring the performance of their TV campaigns** is safely stocked.

Our process, our infrastructure, our technologies, our machines, our task force… That’s how we can safely **collect and preserve your data**. Of course, our website and portal are secured, by the well-known “**SSL**” (and the reassuring “https”’), but data security is way more than that!

Our infrastructure (**IAAS and PAAS**) leads us to share the responsibility of data security with our suppliers (**Amazon Web Services & Microsoft Azure**): we let them manage the data hosting, the network, the physical security of the machines, and are assured of receiving a transparent and high-quality service.

### **The data: how is it collected?**

#### They said yes!

Let’s begin with the beginning: the consent. In France, Realytics could be one of those measurement tools**exempted from obtaining consent**. However, we’ve inserted an opt-out form on our website[, **right here**](https://www.realytics.io/optout/), and is also present in our General Terms and Conditions of Sale.

### To give or not to give

Our clients’ data are never crossed. Their **statistics stay anonymous**, during their collection and processing by our team. We **never collect any personal data** on our clients’ websites.

### May I please have a cookie?

The cookies we use are **“first party” cookies**, which are never crossed to those of other clients. We keep those cookies**13 months** after their implementation, then delete them.

### Return to sender, address unknown

Every move you make, every step you take… We’re not watching you! Take a breath, we only keep the first **2 octets of your IP address**. It’s impossible then to track back the user (we cannot know your first name or your last name) or the machine.

### **The data: how is it protected?**

#### Welcome to the Matrix

The **“data classification matrix”**; what can it be? The answer is here, somewhere: Realytics has created its data classification matrix, that classes them according to their importance and their risks at being disclosed.

### Do you speak encryption?

All the **raw data is encrypted** when we collect and stock it, following a standard protocol. Afterwards, they’re anonymised when necessary.

### No more cookie

We’ve already told you the cookies were erased 13 months after storage. We do the same with your data: we erase it (or give them back to you if you ask to) **13 months** after the end of our collaboration (What? You’re leaving us? It can't be!)

#### Access denied

The access to the data of your clients by our team is based on**“need to know”**: only the few authorized persons who demonstrate a real “need to know” can access them.

### Secure access

All our clients’ data is **stocked separately**. They never leave our environment - closed and secure – except when we send them to our clients, via **secure APIs**, or via on of our partners when doing a retargeting campaign or exporting data for DMP/CRM.

### Supervised access

All our data is **stocked in Europe** (between Paris, Frankfurt and Dublin), but are accessible on our portal from anywhere in the world. You’ll be able to **follow the performances of your TV campaign** from Beijing, Brussels and Brazzaville. Brilliant!

### Please close the portal

The data we collect for you is **accessible on our secure portal**. You can access it with a password, that must be strong (12-36 characters, expiration date, expired session every 24h). Then, every user must connect to the portal via a phone, which generates another password. Once activated, this MFA (Multiple Factor Authentication) only gives access to the authorized persons. All the connections are tracked and auditable.

### Happy as a cloud

We work with the **leading cloud platforms of the market:** Amazon Web Services and Microsoft Azure. Those platforms insure us a **strong and secure infrastructure**, that keep the data of our clients confidential.

Thanks to those 2 partners, we can also insure a **continuous service**. If one of them is down, the other can take over!

### You and Me doesn’t make Three

We**don’t use any third party** or external partner to deal with your data. It stays between us!

**Happy**? If you need more info, please **[contact us](https://www.realytics.io/contact-realytics/)!**

 

 

 

[View full post](https://blog.realytics.io/en/how-your-data-is-safe-with-realytics)

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